Coming soon

Marketing, mapped out for you.

Step-by-step marketing support for authors, speakers and founders who want to grow their visibility, build authority in their niche and create more opportunities around what they do.

IMVICA helps you bring the moving parts of your marketing together, work out what to focus on and build momentum without trying to do everything at once.

  • See the bigger picture.
  • Know what comes next.
  • Build it piece by piece.
  • Keep everything together as you grow.

Coming soon. Join the waitlist to be one of the first inside and get access to our one-time-only Founding Member offer.

Make your marketing feel more manageable

There is a lot you could be doing.

Posting. Pitching. Networking. Following up. Writing articles. Sending emails. Appearing on podcasts. Building a media pack. Promoting a book. Developing speaking opportunities. Sharing your ideas more consistently.

IMVICA helps you see how those pieces fit together.

You can map out what you want to achieve, choose the routes that make sense for you and work through them at a pace that feels realistic.

Instead of trying to remember everything, IMVICA gives your marketing somewhere to live.

Your plans. Your ideas. Your content. Your contacts. Your campaigns. The things you started last month and want to come back to later.

All together, ready when you are.

Know what to do next

Some weeks you have twenty marketing ideas. Other weeks, your mind goes completely blank.

IMVICA gives you a structured route through the things you want to achieve, helping you break bigger goals into smaller actions so you can keep moving without feeling as though every marketing task needs your attention today.

01
Choose an action.
02
Follow the steps.
03
Create what you need along the way.
04
Save your work, pick it back up later and keep building from what you have already done.

You can set reminders, track progress and keep an eye on what is coming up, so fewer good ideas disappear into forgotten notes, abandoned documents or tabs you swear you were going to revisit.

IMVICA workspace showing campaigns, weekly steps and progress
What are you building?

IMVICA is designed around people whose ideas, experience and expertise are part of what they sell.

That means your marketing might begin with a book, a business, a speaking career or a combination of all three. Choose the route that feels most like you.

Author

Make more of your book.

Plan your launch, keep promoting long after publication and use your book as a springboard for greater visibility, stronger positioning and new opportunities.

IMVICA can help you build campaigns, create content, plan outreach, organise reviews, develop media assets and turn the ideas inside your book into marketing you can keep using.

Explore IMVICA for Authors
Speaker

Get your ideas in front of more people.

Build a stronger speaking profile, develop the topics you want to be known for and create the assets and activity that help more of the right opportunities come your way.

Plan your outreach, keep track of conversations, create content around your expertise and make more of your talks, interviews, podcasts and appearances.

Explore IMVICA for Speakers
Founder

Build your profile alongside your business.

Your expertise, opinions, experience and story can become a powerful part of your marketing.

IMVICA helps you develop a consistent visibility plan around them, with support for thought leadership, content, podcast opportunities, PR, speaking, outreach and relationship building.

You choose how visible you want to be and where you want to focus.

Explore IMVICA for Founders
A bit of everything?

Build the version that fits you.

  • Founder who speaks?
  • Speaker writing a book?
  • Author building a business around your expertise?

Very few people fit neatly into one box, and your marketing does not have to either.

Explore the full platform and bring the parts you need together into one joined-up system.

Explore the full IMVICA platform
Build your marketing step by step

IMVICA takes you from an idea to something you can put into action.

You might start with:

  • “I want to get booked on more podcasts.”
  • “I need to promote my book.”
  • “I want people in my industry to know who I am.”
  • “I need to start showing up more consistently.”
  • “I've got lots going on and need to pull it together.”

From there, IMVICA can help you map out the route, organise the steps and create the pieces you need along the way.

You can see where you are, what you have already completed and what is coming next.

That feeling of having everything spread across ten different places starts to disappear.

Everything has a place

One home for the whole of your marketing.

01

Actions and marketing plans

Choose a goal and follow a structured route through it, with practical steps that help you turn an idea into a plan you can run.

02

Content and ideas

Develop content, capture ideas, save drafts and come back to them later. You can also reuse and repurpose the work you have already created instead of beginning with a blank page every time.

03

Media and profile assets

Build and store the things you regularly need when an opportunity appears, from bios and speaker topics to positioning, media information and downloadable assets.

04

Outreach and opportunities

Keep track of podcasts, media contacts, event organisers, collaborators and other opportunities, along with where conversations have got to and when you want to follow up.

05

Your marketing knowledge

Store the information that shapes your marketing, including your audience, tone of voice, key messages, stories, brand information and existing material. The more you build, the more useful that bank of information becomes.

06

Plans, tasks and reminders

See what is coming up, decide what matters now and give yourself prompts to return to the things you want to keep moving.

See the bigger picture

Marketing becomes much easier when you can see how the pieces connect.

IMVICA helps you capture those connections and build on them, so the work you put in today can keep creating value further down the line.

  1. I.A podcast interview can become social content.
  2. II.A book chapter can spark an article.
  3. III.An article can lead to a speaking topic.
  4. IV.A speaking engagement can introduce you to a new audience.
  5. V.A new contact can become a collaboration six months later.
Built around how you want to work

Zoom out for the wider picture. Zoom in for the next action.

Some people want to see everything laid out in front of them.

Some want a simple list that tells them what comes next.

Some want to work through a process step by step and tick things off as they go.

Others need somewhere to collect ideas first, then come back when the time feels right.

IMVICA is being built to support all of those ways of working.

Work through something in one sitting or save it and return later. Your marketing can flex around your time, your energy and the stage your business, book or profile is at.

Create more from what you already have

You probably have more marketing material than you think.

Old presentations. Podcast interviews. Articles. Talks. Book chapters. Client conversations. Stories. Notes. Posts that performed well. Ideas sitting in documents somewhere.

IMVICA helps you keep hold of those useful pieces and develop them further.

One strong idea can become a series of posts.

A talk can feed a campaign.

A chapter can create talking points.

A good question from a client can inspire an article.

Over time, you build a bank of material that sounds like you, reflects what you know and gives you more to work with whenever you want to increase your visibility.

Support when you need a hand

There will be times when you know exactly what you want to say.

And times when you know roughly what you mean but cannot quite get it onto the page.

IMVICA uses AI throughout the platform to help you develop ideas, shape content, improve wording, explore angles and move through tasks faster.

Your existing information, tone of voice and positioning can feed into that support too, helping your workspace become increasingly tailored to you as you use it.

You stay in control of what goes out into the world.

What could you do with more visibility?

Visibility on its own is rarely the end goal.

The value comes from where it can lead. IMVICA helps you create the consistent marketing activity that keeps opening those doors.

  • More of the right people discovering your work.
  • More invitations to speak.
  • More podcast conversations.
  • More readers.
  • More partnerships.
  • More opportunities to share what you know.
  • More recognition for the work you have already put years into building.
Your marketing builds with you

You do not finish marketing.

Your ideas develop. Your audience grows. New opportunities appear. A book comes out. You start speaking. Your business changes direction. Something that made sense last year becomes less important and a new priority takes its place.

IMVICA gives you a marketing home you can keep coming back to as all of that evolves.

Keep what is useful.

Build on what is working.

Add new campaigns when you need them.

Come back to opportunities when the timing is right.

Your marketing history, ideas and assets stay with you rather than disappearing every time your focus changes.

Community is part of the plan

Marketing feels better with good people around you.

IMVICA is only the beginning.

We are building a community around the platform too, creating opportunities to learn, share ideas, meet useful people, find collaborators and get support from others who are building their visibility alongside you.

There will be new strategies, tools, resources and sessions added as IMVICA grows, along with ways to bring members together online and, over time, in person.

We want marketing to feel lighter, more interesting and more enjoyable to keep doing.

Because consistency becomes considerably easier when you enjoy the process and have people around you who understand what you are trying to build.

Coming soon

Be one of the first inside IMVICA.

We are getting everything ready for launch.

Join the waitlist now and you will be first to hear when the doors open, with access to a special one-time-only Founding Member offer created for the people who join us right at the beginning.

You'll also get a front-row seat as IMVICA grows, with the chance to help shape what comes next.

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